London vs Brighton
London wins on purchasing power. London data / business analysts have £0/month more disposable income after rent than their Brighton counterparts.
After paying rent, a data / business analyst in London retains £0/month more than in Brighton — that's £0/year extra in purchasing power.
London vs Brighton: what the £0/month gap means for a data / business analyst
On paper, London data / business analyst roles pay £14,000/year more than Brighton. But take-home after tax and National Insurance tells a different story — London workers keep £3,683/month versus £2,933/month in Brighton.
The bigger picture is after rent. Average London rent runs £2,150/month versus £1,400/month in Brighton. Once housing costs are factored in, London workers have £1,533/month disposable income versus £1,533/month in Brighton — that is £0/year in real spending power.
London's rent-to-income ratio of 58% compares favourably to Brighton's 48%.
Cost-of-living equivalence
Based on a cost-of-living index of 100 for London and 82 for Brighton, a salary of £58,000 in London delivers equivalent purchasing power to £47,550 in Brighton.
Income retention after all essentials
% of net monthly pay remaining after rent, transport, council tax and groceries
Everyday costs
Estimated typical prices · scaled from Numbeo 2025
Financial tools
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